BACKGROUND
Services: Website Design and Development
As a vehicle for improved health and wellness in the south Pittsburgh area, the Birmingham Foundation awards grants to innovative projects implementing positive change in the region. Their grants typically range from $5,000 to $50,000, and their focus areas include Improving Youth Outcomes, Safety Nets, and Strategy for Neighborhood Development.
STRATEGY
The Birmingham Foundation approached us with a need for a site redesign, and also with the intent of clarifying for its audience the grant making process. Our goal was to display the grant process in a clear and consistent manner and make applying for a grant easy to do online.
WORK
RESULTS
With an uncluttered homepage, the Birmingham Foundation’s new website gives the visitors what they want immediately: information about how to get a grant, who has received grants in the past, and information about the organization and its rich history.
Within just a few seconds, a visitor can easily navigate the site and learn how to apply for a grant and what the criteria for that grant might be.